Why Ness

Make the sustainable choice the easier choice.

NÜ Eco Sustainable Solutions is a UK-based materials innovation company. One parent brand, two divisions: NESS Technologies for manufacturers and packaging engineers, and NÜ Products for distributors, retailers and hospitality buyers. Both divisions share one purpose.

Mission

To cut plastic and carbon at scale by integrating NESS-MTS bio-calcium into existing manufacturing supply chains, with no disruption to process or equipment.

Most sustainability solutions ask manufacturers to change something expensive. New equipment, new resins, a new process. That cost has blocked progress for years. NESS-MTS removes that barrier. It drops into the line a manufacturer already runs, takes virgin plastic out of the product without taking performance out with it, and is real, measurable and certifiable.

Values

How we work, in four lines.

01

No compromise

Sustainable should not mean second best. Every NÜ material and product is built to match or beat the thing it replaces on performance, not just on conscience.

02

No disruption

The easiest change is the one that asks nothing of you. NESS-MTS drops into existing lines because real adoption depends on removing friction, not adding it.

03

Proof, not claims

Patents, certifications and verified carbon data sit behind every statement. Nothing is greenwashed, because everything is evidenced.

04

Circular by design

Waste in, value out. We turn eggshell waste into material, and our products are built to return cleanly to the earth at end of life.

Meet the founder
Harvey Samuel, Founder and CEO of NÜ Eco

Harvey Samuel

Founder and CEO

My background is rooted in building and scaling practical businesses. Before starting NÜ Eco, I founded and continue to run a sustainability-focused manufacturing company producing biodegradable nappies and straws. That journey gave me first-hand, real-world experience of what it actually takes to bring eco-friendly products to market, from navigating strict compliance and regulation to managing manufacturing lines and driving sales.

I am driven by a strong belief that businesses must play a meaningful role in protecting our environment. Through my previous ventures, I saw the potential of sustainable materials early on, but I also recognised a massive gap. Manufacturers needed a way to reduce plastic and carbon without disrupting their existing operations.

In 2024, I launched NESS-MTS with a clear, singular goal: to help businesses across multiple industries adopt cleaner, lower-carbon materials, and finally make sustainability easier to achieve at scale.

Harvey

Get in touch
Company

NÜ Eco Sustainable Solutions

97 Southfield Road, High Wycombe, Buckinghamshire HP11 1QG